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Technology Readiness Levels (TRL) – Complete Guide

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What are Technology Readiness Levels? Technology Readiness Levels (TRL) are a systematic measurement system used to assess the maturity level of a particular technology. Originally developed by NASA in the 1970s, TRLs provide a standardized way to evaluate and communicate the development status of technologies across different industries, from basic research to full deployment. The … Read more

Business Development vs Account Management: Defining Roles for Revenue Growth

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In numerous organisations with which I am affiliated, I have frequently observed a curious commercial structure characterised by ambiguous titles and roles. A primary concern is the indistinct separation between business development roles and account management roles.   Individuals holding these positions often fail to adhere to the defined responsibilities, frequently transitioning into technical engineering … Read more

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