Data Classification Guidelines: Protecting Our Information Assets

At FabCampaigns, we take information security seriously. Based on years of experience working with partners across industries, we strongly recommend implementing our proven four-tier data classification system. This framework ensures consistent handling of information assets while maintaining trust and compliance.

Understanding Our Classification Levels

C1 – Public Information

This category includes information already in the public domain, such as:

  • Published marketing materials
  • Public website content
  • Press releases
  • Product brochures
  • Social media posts

C2 – Confidential

This classification covers business information requiring explicit consent before sharing:

  • Internal procedures and processes
  • Client contact information
  • Project timelines and schedules
  • General business strategies
  • Training materials

C3 – Strictly Confidential

Protected by NDAs, this sensitive information includes:

  • Detailed client requirements
  • Campaign performance metrics
  • Financial data
  • Partner agreements
  • Employee personal information

C4 – Business Critical

Our highest security classification protects:

  • Intellectual property
  • Trade secrets
  • Proprietary algorithms
  • Strategic roadmaps
  • Innovation research

Why Classification Matters

Without proper data classification, organisations face significant risks:

Financial Impact: Mishandling sensitive information can result in substantial financial losses through competitive disadvantage, regulatory fines, and remediation costs.

Reputational Damage: Data breaches involving improperly classified information can severely damage client trust and market reputation, often taking years to rebuild.

Legal Consequences: Failure to protect confidential information can lead to breach of contract claims, regulatory violations, and costly litigation.

Implementation Best Practices

I advise all clients and partners to:

  1. Train team members to recognise different information types and their corresponding classification levels
  2. Implement appropriate security controls for each classification tier
  3. Regularly review and update classification assignments
  4. Document classification decisions and maintain clear handling procedures

By adopting this classification system, you demonstrate commitment to information security and professional handling of business relationships. It provides a clear framework for decision-making and helps prevent costly mistakes in information handling.

Contact us to learn more about implementing these guidelines within your organisation. Your commitment to data security strengthens our partnership and ensures sustainable business growth.

I recommend the implementation of a classification system not only for internal and external communication but also at product and service levels, ensuring that every insight and piece of information is labelled according to the data classifications. I can initiate and lead this initiative within your organisation, with the intent to return regularly to review the adoption process and make necessary adjustments in response to evolving requirements and regulations.

[Note: This guideline reflects my professional recommendation based on extensive experience in the field. Partners are encouraged to adapt these guidelines to align with their specific regulatory requirements and business needs.]